Snap Fitness
Snap Fitness Strengthens EMEA Support Structure Following Record Year of Growth
By UK Franchise Opportunities Editorial TeamPublished Updated

Following a record year of growth, with 20 new gyms opening across EMEA in 2026, Snap Fitness has expanded its central support team to strengthen franchisee support and drive sustainable growth.
Snap Fitness has further strengthened its EMEA central operations with significant investment across its support team.
The global fitness franchise has created five new positions across its property, marketing, operations and learning and development teams, as well as establishing a dedicated new club openings team.
The investment follows a record-breaking period of growth for the brand in this territory, with 20 new gyms opening across EMEA during 2026 and a strong development pipeline already secured for next year.
Across EMEA, Snap Fitness now operates 143 gyms, with recent openings delivering some of the strongest pre-sale performances in the brand's global history, with average opening member numbers up 144% year-on-year.
The additional resources reflect the increasing scale of Snap Fitness' EMEA operations, as the business moves beyond growing its footprint to ensuring franchisees have the expertise, infrastructure and ongoing support required to build successful, sustainable businesses.
Kevin Yates, CEO of Snap Fitness EMEA, said: "2026 has been an exceptional year for Snap Fitness, not just in terms of the number of gyms we've opened, but the performance we're seeing from those locations.
Yates adds: “Growth at this pace doesn't happen without the right people and infrastructure behind it. We've been deliberately investing in our team across all functions to enhance the support we provide for our franchisees, both as they open new gyms and throughout the life of their business.
"As our gym model evolves, so does the level of support needed to deliver it successfully. Our role is to make it easier for franchisees to operate great gyms, with access to the right expertise, to deliver a consistently high-quality member experience.”
Newer locations increasingly feature enhanced strength and functional training areas, dedicated Reformer Pilates studios, expanded group exercise programming and recovery facilities, including infrared saunas.
The evolution has created new opportunities for franchisees to differentiate their gyms within increasingly competitive local markets, while placing greater emphasis on training, programming and operational delivery.
Yates commented further: "Our priority isn't simply to open as many gyms as possible. It's to open the right gyms, in the right locations, with the right support behind them. We're equally focused on helping our existing franchisees grow, improve their facilities and continue delivering an experience that keeps members engaged."
Snap Fitness currently operates more than 1,000 gyms globally across 18 countries, with EMEA continuing to play an important role in its growth strategy.
ENDS
About Snap Fitness
Snap Fitness is a global fitness franchise with more than 1,000 gyms worldwide. Built around its 'For the Feeling' philosophy, the brand combines flexible 24/7 access with strength and cardio training, group exercise, personal training and an expanding range of wellness, recovery and digital fitness experiences.
For more information, visit www.snapfitness.com/uk.
