A pizza the action with your own franchise
One of the world’s favourite foods and a staple of freezers up and down the country, the humble pizza is one of the tastiest, most versatile and most universally liked dishes around. As a result, pizza franchises are one of the most popular types of fast food outlet. From Papa John’s to Domino’s, a pizza franchise is now a must have for every high street in the UK.
If you’re looking for a food based franchise that has potential for growth, a proven track record of success and the staying power to see it through the ups and downs of a fluctuating economy, a pizza outlet could just be for you.
The popularity of pizza
Cheesy, hot, filing and delicious, pizza is one of those foods that everyone loves. A real crowd pleaser, this tasty dish is perfect for romantic meals out, cosy nights in, parties and everything in between.
Even the fussiest eaters will happily dig into a freshly made pizza, making the food the ideal choice for family feasts and group get togethers. In fact, pizza is so popular that a recent study showed one in eight Americans eats a slice of pizza on any given day. And although Brits don’t consume as much of this cheesy treat as our cousins over the pond, we still get through a considerable amount of the stuff every year.
Though they all dish up the roughly the same product, pizza franchises can vary significantly in their look, operating practices and price bracket. From cheap and cheerful delivery franchises to all you can eat buffets and high end restaurants to quirky contemporary eateries, there’s as much variety in types of pizza franchise as there are toppings.
In the UK, the popularity of the pizza franchise, in all of its various incarnations, has been growing for decades. Dominos, one of the biggest franchises in the country, opened its first shop just 30 years ago in 1985. Since then, they’ve grown into a household name with over 400 outlets throughout the UK.
Similarly, Papa John’s, a pizza delivery franchise from the US, has seen its UK business expand incredibly rapidly. From having no stores in the year 2000, the company has grown to almost 300 outlets and plans to open a further 200 stores in the coming years.
Knowing the market
If you are thinking of investing in a franchise of your own, it’s important to research the market in your local area. Find out whether locals are more interested in takeaway pizzas, buffets or restaurants and then look for franchise opportunities that will satisfy this demand.
Once you’ve decided on a franchise, all that’s left to do is raise the required investment, become a franchisee and before you know it you’ll have your very own slice of the lucrative pizza business.